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Digital Marketing Expert
Location:
Mohali/India
Job Category:
Remote
Job Type:
Full time job
Experience:
5+ Yrs
Roles & Responsibilities
Skills Required
Roles & Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Skills Required
- Strong communication & inter personal skills
- Extremely organized
- Work independently or part of team as per need
- Experience in building social media communities & general marketing experience.
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